Northwick Manor Heritage Trail Project

Urban Mind is very proud to be apart of this local project which has now been shortlisted for an Award!

Northwick Manor Heritage Trail is a 3 mile circular walk through part of Worcestershire's beautiful historical and archaeological landscape. Urban Mind created the brand, logo design, 9 information graphic boards and supporting leaflets for this project.

Logo Design

The logo is heavy influenced by the letter 'W' for Worcester but curved to be warm and embracing. The centre of the letter has been used to illustrate the swans neck, a bird especially associated with the city, and echo's the River Severn which flows alongside the trail.

Logo Design Colours

Green - Pantone 368C

Leaflet

Supporting walk leaflets (download from here)

Inside - Map and key elements designed especially for trail.

In Context